Internal Marketing is a service that Kulture provides to clients and their employees to ensure that employees fully understand the benefits that are provided to them.
Health care costs and retirements costs can eat up as much as 60% of a company’s overall labor costs. When companies that can actually afford to provide those benefits do so, many companies become frustrated that the benefits offered are not well understood by employees.
Kulture’s Internal Marketing team works with our clients’ human resource departments to develop and implement a client-specific internal marketing campaign that is designed specifically for employees. Such services include:
- Video production
- Design of New Employee Orientation and follow-up programs
- Continual and multi-layered educational tools about employee benefits and company programs